Expanding Emoji Offerings

Apple Will Be Introducing 157 New Emojis in 2018

Apple has been updating its emoji offerings in an effort to promote diversity and inclusivity and has recently announced it will be introducing 157 new emojis in 2018.

Some of these new characters will include a mango, a bagel, evil super villains and a number of new hair coloring options, including red and white. In addition to color, Apple's hair offerings will also feature curly and straight stylings to offer further personalization and engagement.

This emoji expansion will occur during the next update and marks the brand's efforts to promote a more inclusive collection of characters and figures. More importantly, these emoji updates present users with a more effective method of communication.

Image Credit: EMOJIPEDIA

Diversity in Emojis
Introducing a wide range of emojis that represent diverse communities and promote inclusivity.
Personalized Emojis
Offering customizable emojis with different hair colors and styles for further personalization and engagement.
Effective Communication Through Emojis
Using emojis as an effective method of communication, conveying emotions and messages more easily.

Who This Affects Most

Technology
Leveraging technology to develop diverse and personalized emoji offerings.
Communication
Utilizing emojis as a means to enhance and improve communication methods.
Entertainment
Exploring the potential of emojis to create engaging and interactive entertainment experiences.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Millennial
  • Gen X
  • Gen Z (primary audience)
POPULARITY
Popularity 66%
Activity 52%
Freshness 8%