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Hash Brown-Topped Burgers

Whataburger's New Breakfast Burger Features Eggs and Hash Browns

— October 1, 2019 — Lifestyle
While other fast food chains are out here waring over chicken sandwiches, Whataburger is stepping up its breakfast game with a new Breakfast Burger. Made with all your favorite breakfast ingredients, this new dish makes it easier than ever to enjoy a juicy burger at 8AM.

Whataburger's new Breakfast Burger is a monstrous morning dish that combines signature breakfast items with a juicy beef patty. The burger starts with a fluffy four-inch bun, which is then topped with a beef patty, two slices of bacon, Creamy Pepper Sauce, three crispy hash browns, a slice of American cheese, and a freshly-cracked egg. The new burger can be enjoyed on its own, or as part of a meal combo, and is available between the hours of 11PM to 11AM local time.


Image Credit: Whataburger.
Trend Themes
1. Breakfast Burger Trend - The rise of breakfast burgers featuring unconventional ingredients like hash browns and eggs presents an opportunity for restaurants to innovate and capture the morning market.
2. Fast Food Breakfast Innovation - Fast food chains can stand out by offering unique breakfast options, such as hash brown-topped burgers, to attract customers looking for a hearty and convenient morning meal.
3. Extended Breakfast Hours - Expanding breakfast hours until 11AM allows fast food restaurants to cater to early risers and capture a larger share of the breakfast market.
Industry Implications
1. Fast Food Industry - Fast food chains can leverage the breakfast burger trend to launch innovative breakfast menu items, attracting customers seeking new and exciting morning options.
2. Bakery Industry - Bakeries can explore incorporating breakfast burger-inspired flavors and ingredients into their sandwich offerings, appealing to customers looking for a filling and indulgent breakfast option.
3. Food Delivery Industry - Food delivery services can promote breakfast burger options to their customers, capitalizing on the demand for convenient and satisfying morning meals.
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