Convertible Productivity Laptops

The New ASUS VivoBook Flip 14 Has a Bespoke All-Metal Chassis

The new ASUS VivoBook Flip 14 has been unveiled by the brand for 2020 as a computing solution that can be seamlessly converted to help users enjoy a range of functions as required for work or play. The laptop starts at $599 and is characterized by its bespoke all-metal chassis that enables it to be one of the most compact systems of its kind, according to the brand. The unit has a slim 17.5mm profile and a lightweight design that is paired with large keycaps in order to make typing more accurate and comfortable.

The new ASUS VivoBook Flip 14 has a precision touchscreen that is capable of detecting even the most subtle movements and is compatible with the optional ASUS Pen active stylus.

Convertible Laptops
The rise of convertible laptops with improved designs and added functionalities that cater to the needs of both working and non-working professionals.
Precision Touchscreens
The increasing demand for laptops and other devices with precision touchscreens compatible with active stylus pens, opening up a new market for stylus pen accessories and applications.
Slim and Lightweight Design
The growing trend towards slim and lightweight designing of laptops that will enhance user mobility and performance while still maintaining features and lower price points.

Who This Affects Most

Computer Hardware
Computer hardware companies can benefit from developing new tops with added functionality and improved all-metal chassis to attract and satisfy consumers' tastes.
Stylus Pen Technology
Companies specializing in stylus pen technology can increase investment in the R&D of active stylus pens that are designed specifically for precision touchscreens in convertible laptops.
Gaming Industry
Manufacturers and developers can cater to the gaming industry and market through designing convertible laptops with precision touchscreens, improved graphics processors, and faster processing speed.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 9%
Activity 5%
Freshness 9%

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