Breathable Classic T-Shirts

Everlane's New 'Air' Collection Features Soft and Lightweight T-Shirts

Comfortable clothing brand Everlane released the new 'Air' collection -- a line of t-shirts that are breathable, lightweight and perfect for the summer.

The pieces arrive in five different colors including white, pink, navy and light brown tones. Using a light draped cotton, the brand created products that are perfect to wear all day in high temperatures. Available in a classic t-shirt silhouette or the new cami style, the line has options for everyone. Each piece has a subtly rounded neckline paired with a relaxed fit, for a versatile style.

Designed to be a staple piece in every summer wardrobe, the new Air collection from Everlane is available online -- made with high-quality crafting to ensure a long lasting product.

Breathable Clothing
Designing clothing with breathable and lightweight materials to address the demand for comfortable clothing in high temperatures.
Versatile Styles
Creating clothing with subtle design elements that can be dressed up or down to meet multiple style preferences.
Durable Products
Developing products with high-quality crafting to ensure longevity and reduce waste in the fashion industry.

Where This Applies

Fashion
The fashion industry can benefit from incorporating breathable and versatile clothing into their product lines to keep up with consumers' demand.
Sports and Fitness
Breathable and lightweight clothing is essential for activities like sports and fitness, creating an opportunity for the industry to innovate materials and design.
Sustainability
Durable and high-quality products can address the growing concern of sustainability in the fashion industry by reducing waste and increasing product longevity.
SCORE
1.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 10%
Freshness 8%