GPS systems for our automobiles have become mainstream. I have to admit that there are lots of LCD buttons to hit, directional-type hints to ponder. Not with the Takata CSW Steering Wheel. This steering wheel displays an easy-to-understand arrow - just follow which way it points. The position of the display is also a major benefit as it requires a more natural glance directly in front of the driver.
Implications - Products that reduce the stress and responsibility of individuals today will appeal to a large audience. Consumers often find themselves overwhelmed with errands, work schedules and other duties that can create a large burden on their day-to-day lives. Businesses that can ease this burden through the use of their products will see large returns.
What's Driving This Trend
- Simplified User Interfaces
- There is an opportunity for businesses to provide products with easy-to-understand interfaces like the Takata CSW Steering Wheel.
- Innovative Automotive Technology
- The popularity of GPS systems in automobiles creates an opportunity for businesses to develop and market unique automotive technology like the Takata CSW Steering Wheel.
- Driver Assistance Features
- There is an opportunity for businesses to develop assistive technology for drivers like the arrow display on the Takata CSW Steering Wheel.
Who This Affects Most
- Automotive Technology
- The development of innovative automotive technology like the Takata CSW Steering Wheel can disrupt the automotive technology industry.
- Consumer Electronics
- Simplified user interfaces like the arrow display on the Takata CSW Steering Wheel have the potential to disrupt the consumer electronics industry.
- Transportation and Logistics
- Driver assistive technologies like the Takata CSW Steering Wheel have the potential to disrupt the transportation and logistics industry by making driving safer and easier.
