As part of a new premium subscription pack, Netflix and Sky teamed up to create what is now recognized as the largest on-demand TV service in the UK. Sky Q customers are now able to pay £10 monthly to access Netflix as an add-on by the name of 'Ultimate on Demand.' For the sake of simplicity, existing Netflix accounts can be moved into the Ultimate on Demand package, meaning that consumers have one less streaming service payment to make, although they may also choose to keep the payments separate.
When it comes to selecting a show to watch via the service, customers will be able to see recommendations from both Netflix and Sky conveniently on their homepage.
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