Retro Rave Illuminators

The Neon Stick Light from Anthropologie is Versatile and Interchangeable

The Neon Stick Light from home and fashion retailer Anthropologie is a retro-inspired home accessory that can be customized to fit one's personal design aesthetic.

Resembling something out of a dance rave or 80s nightclub setting, these high-performing neon lights are installed with a simple plug-in feature. Their simple and practical design makes the lights easy to mount, install or to display in a wide variety of creative clusters.

Whether stacked symmetrically, scattered against a wall or displayed individually, the Neon Stick Light from Anthropologie is a fun and vibrant lighting accessory that adds an instant element of cool to any chosen space.

This covetable lighting accessory is available in three varying hues, a neon green, bold blue and hot pink that create and electrifying gradient when showcased together.

Retro-inspired Lighting
Opportunity for creating vintage-style lighting solutions with customizable features.
Plug-in Neon Lights
Potential for developing easy-to-install neon lights for versatile applications.
Creative Lighting Clusters
Potential to explore innovative ways to cluster lights for unique visual effects.

Who This Affects Most

Home Decor
Disruptive innovation opportunity to create retro-inspired lighting products that cater to personal design aesthetics.
Fashion Retail
Opportunity to incorporate retro-inspired lighting accessories to enhance the in-store experience and create an element of cool.
Event Design
Potential for using plug-in neon lights to create vibrant lighting setups for parties, festivals, and other events.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 38%
Freshness 8%