High-Tech Windshield Displays

The Navdy Heads-Up Display Lets You Keep Your Eyes On the Road

Navdy is an automotive tech start-up company that is building an impressively safe and high-tech heads up display for vehicles. The technology displays several different kinds of information on the windshield so that drivers can stay focused on the road while taking phone calls or looking at a map for directions.

The Navdy heads-up display uses a 5.1-inch curved transparent screen, and is compatible with iPhone and Android smartphones. The display can display directions from Google Maps, let you read text messages and even show the title of the song your phone is playing.

The Navdy's screen can be split up to be able to use multiple features at once. It can understand gestures and voice commands, allowing drivers to control it without taking their hands off the wheel.

Improved Head-up Displays
There are opportunities for other companies to create an alternative version of the Navdy Heads-Up Display.
Gesture-controlled Technology
Companies in other industries, such as healthcare or gaming, can adapt gesture control to improve their products.
Smartphone Integration in Cars
Other tech companies and automakers can explore ways to integrate smartphones into car dashboards.

Who This Affects Most

Automotive
Automakers can explore partnerships with Navdy or create their own head-up displays to improve driver safety.
Consumer Electronics
Consumer electronics companies can explore ways to integrate wearable technology with the Navdy Heads-Up Display for a more seamless user experience.
Telecommunications
There is an opportunity for telecom companies to improve their existing smartphone technology to better integrate with the Navdy Heads-Up Display.
SCORE
3.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 57%
Activity 37%
Freshness 8%