Navas Labs creates clothing for guys who are tall and slim.
Fellas over 6'2'' with an athletic build can have a hard time finding clothing that works for their body type. Often, clothes for tall men are made to fit those with bigger builds and look far too large on men with slender, athletic bodies. Navas Labs launched a hoodie made out of bamboo material on Kickstarter to solve this problem. The Kickerstarter campaign hopes to launch two new products to the Navas lineup -- the Hawkins hoodie and the Mac long-sleeved crew neck t-shirt.
All of its products are made in Vancouver using an eco-friendly manufacturing processes. The use of a soft, bamboo material means the hoodie will hold its shape, stay super soft and will comfortably fit a more slim body shape. Navas even has a 'Medium Tall' fit for the extra slender tall man.
Key Themes Behind This Trend
- Tall-sized Athleticwear
- Navas Labs' eco-friendly clothing addresses the need for well-fitting athleticwear for tall men with a slim body type.
- Eco-friendly Manufacturing
- Navas Labs' use of sustainable bamboo material and eco-friendly manufacturing processes presents an opportunity for disruption in the clothing industry.
- Custom Fit for Slim Body Shapes
- Navas Labs' 'Medium Tall' fit caters to the specific needs of slender tall men, offering a disruptive innovation opportunity in the apparel industry.
Where This Applies
- Apparel Manufacturing
- The apparel manufacturing industry can benefit from Navas Labs' eco-friendly manufacturing processes and materials, setting a new standard for sustainability in the industry.
- Athleticwear
- Navas Labs' creation of tall-sized athleticwear provides an untapped market opportunity for disruptive innovation within the athleticwear industry.
- E-commerce
- Navas Labs' Kickstarter campaign and online presence showcase the potential for disruption in the e-commerce industry through the introduction of custom-fit tall-sized clothing.
