Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Charlie's Natural Soda Drinks Are Low-Calorie and Free of 'Fake Stuff'

 - Nov 20, 2014
References: charliesnatural & thedieline
Charlie's Natural Soda drink line boasts ingredients like lime, mint, açaí, black currant and orange with "no fake stuff." The fruit-centric carbonated soft drinks are free of artificial ingredients and were developed as a way to challenge conventional soda brands by offering a healthier low-calorie alternative.

Rather than adopting a wholesome, pure aesthetic for the soda product packaging, Charlie's Natural Soda presents itself as the rebellious and cool new kid on the block. With the unique fruit ingredients boldly printed on the front of the cans, it's easy to see that the drinks definitely set themselves apart from other soda flavors that you're probably familiar with. Along with the bold hand-written typography comes a brightly colored set of cans that would absolutely jump out at you while browsing the aisles of a store.