Ideas
Explore the world's #1 largest database of ideas and innovations, with 458,074 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,714 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,714 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,204 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 458,074 cutting edge ideas.

Beer Brand Internship Programs

Natty Light Just Placed an Open Call for Summer Interns

— May 16, 2019 — Marketing
Natural Light—or as most people know it, 'Natty Light'—just placed an open call for summer interns who are 'Natty-qualified.' For any college kid who just spent the past couple years throwing back a Natty Light or two every weekend, the position could be a dream job.

Last week, Natty Light posted a recruitment video announcing a two-month-long summer internship program running from June to August. The company is looking for interns who are 21 and over who aren't content with a traditional 9 to 5 As the brand notes in the video, good grades are great, "but on top of that we want an ambitious, scrappy trailblazer. We’re running Natty Light, not your uncle’s accounting firm." More specifically, the interns will carry out product research duties and serve as a brand ambassador at events. And yes, drinking is part of the internship.


Image Credit: Natural Light.
Trend Themes
1. Alcohol Brand Internship Programs - Alcohol brands can start offering internship programs that go beyond traditional job descriptions to attract an ambitious and scrappy pool of young talent.
2. Experiential Marketing Strategies - Alcohol companies can incorporate drinking experiences and events into their marketing strategies as a way of targeting college-age demographics and building brand loyalty.
3. Promoting Work-life Balance - Alcohol companies can emphasize the importance of work-life balance by offering flexible work hours or unconventional job perks as a way of attracting young talent who value non-traditional work arrangements.
Industry Implications
1. Alcohol Industry - Alcohol companies can leverage internship programs to attract a new wave of young, innovative thinkers and build brand loyalty among a demographic that is known for its love of drinking.
2. Marketing Industry - Marketing companies can analyze the success of experiential marketing strategies employed by alcohol companies to develop similar tactics for clients in other industries.
3. Human Resources Industry - Human resources professionals can explore new ways of attracting and retaining young talent by learning from unconventional job perks and flexible work arrangements offered by alcohol companies.
1.2
Score
Popularity
Activity
Freshness