The high-performance Natori Yogi Racer Back Bra is one that will leave any pain to come from an intense workout, rather than uncomfortable underwires and bra straps. The bra is specifically designed to maximize comfort and mobility, leaving you free to move from downward dogs to half moon poses with ease.
The Yogi bra’s individually moulded foam cups (available from sizes 32B to 38H) and sleek racerback with a hook-and-eye closure are made to prevent bounce and provide support, without restricting any movements. The Natori bra comes in three different colorways and is comprised of a a Spandex and Cooldry polyester mix, which is ideal for keeping you cool and dry.
The Yogi Racer Back Bra is $68, available online through Natori.
Why This Trend Is Growing
- Comfortable Sports Bras
- Opportunity to develop more comfortable sports bra designs to maximize comfort and mobility during intense workouts.
- Flexible Workout Clothes
- Innovative and comfortable clothing options designed to improve mobility during different workout poses.
- Moisture-wicking Materials
- Opportunity to create clothes utilizing materials that wick away moisture and help keep the body cool during intense workouts.
Industries Being Reshaped
- Athletic Wear Industry
- Opportunity to develop more comfortable and innovative sportswear to enhance athletes' comfort and performance.
- Fashion Industry
- Innovative workout clothing that combines both style and functionality to cater for fitness enthusiasts.
- Retail Industry
- Opportunity for retailers to incorporate athleisure wear into their inventory since the products are designed to cater to an athlete's needs.
