We've seen whiskey advent calendars and tea advent calendars, but this year's Finnish Christmas Calendar will feature something even more unique -- one original Finnish national emoji per day.
So far, the Finnish tourism department has released a teaser of three official national emojis to the public, and they are delightfully bizarre. The first, and most lowkey, is a miniature icon of a Nokia 3310 cell phone. The familiar, chunky handset, known for being legendarily unbreakable, was designed in Finland. The second national emoji is a little odder. It's a "headbanger" symbol, complete with long hair, wristbands and arms in the air. According to the national emoji's creators, "It's dark in Finland and so is the music." The oddest of the national emoji is a naked couple in a sauna, which is apparently a huge pastime in Finland.
This Christmas season, Finland is doubly making history: it's the first country to have its own national emoji, and the first developer to show the world what an emoji looks like fully naked.
Key Themes Behind This Trend
- National Emoji Trends
- The rise of national emojis for tourism and cultural purposes presents opportunities for the creation of new emojis and the expansion of emoji-based marketing.
- Advent Calendar Innovation
- The trend of unconventional advent calendars, such as those featuring unique national emojis, presents opportunities for companies to create their own unique advent calendars and participate in the holiday season in new and exciting ways.
- Cultural Representation in Emojis
- The push for increased diversity and representation in emojis presents opportunities for companies to create and market new, culturally specific emojis that appeal to different demographics.
Where This Applies
- Tourism
- The use of national emojis for tourism purposes presents opportunities for countries to showcase their unique cultures and attractions in a fun and engaging way through the use of emojis.
- Marketing
- The use of unique, branded emojis in advertising and marketing presents opportunities for companies to create engaging, shareable content and connect with customers on a new level.
- Technology
- The use of emojis as a means of communication and cultural representation presents opportunities for technological advancements, such as the creation of tools for the development and distribution of custom emojis.
