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Coat Hanger by Naruse Inokuma Architects

 - Nov 23, 2009   Updated: Jul 4 2011
References: narukuma & dezeen
The concepts in architecture and furniture design are essentially the same. Structural integrity, form versus function, it's all there. That's why it should come as no surprise that such innovative furniture design has come from Naruse Inokuma Architects.

This coat hanger was designed by Naruse Inokuma Architects. The piece is modern, functional, and aesthetically interesting. The coat hanger by Naruse Inokuma Architects is a testament to design industry crossover.

Implications - Consumers are abandoning crowd-conforming styles and are instead embracing their own individual styles. Products that have atypical designs allow these consumers to portray their values to their peers. Companies can appeal to artistic target markets by manufacturing products with rare features.