Meatless Nacho Burritos

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TacoTime's Impossible Nacho Burrito is a Limited Time Treat

— April 28, 2022 — Lifestyle
The Impossible Nacho Burrito is a new menu item at TacoTime but it will only be sticking around for a limited time. This meatless burrito features plant-powered Impossible Meat, plus the home-style Mexican fare that TacoTime is known for, such as black beans, cheese sauce, spicy peppers, sour cream, salsa fresca and tortilla strips.

The savory and satisfying meat-free Impossible Nacho Burrito responds to consumer cravings for "new and exciting protein options," according to TacoTime, and it's a choice that has the potential to suit a wide range of consumers, regardless of their dietary preferences.

For a limited time this spring and summer, the new Impossible Nacho Burrito is making its way to participating locations in the United States.

Trend Themes

  1. Meatless — Meatless options are becoming more popular as consumers look for new and exciting protein options.
  2. Plant-based — The popularity of plant-based foods is rising as consumers seek out healthier and more sustainable food options.
  3. Limited Time Offerings — Limited time offerings are becoming more popular as businesses look to create excitement and urgency around their products or services.

Industry Implications

  1. Fast Food — Fast food chains have an opportunity to cater to a wider range of consumers by offering plant-based and meatless options on their menus.
  2. Food Retail — Grocery stores and other food retailers can meet the rising demand for plant-based and meatless options by carrying a wider variety of products and brands.
  3. Food Technology — Food tech companies can capitalize on the trend towards plant-based and meatless options by developing innovative new products that appeal to consumers looking for healthier and more sustainable food options.
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