Niramaya Foods Makes Naan Pretzels with Cassava & Chickpea Flour
Laura McQuarrie — April 22, 2025 — Lifestyle
References: niramayafoods & nosh
Niramaya Foods, known for its Indian-inspired dips, is debuting Naan Pretzels that are grain-free, plant-based and fueled by simple ingredients like cassava flour, chickpea flour and avocado oil. This Indian-inspired take on a classic salty snack is lauching in four flavors influenced by street foods and flavors significant to founder Mehek Khera’s upbringing: Himalayan Pink Salt, Jalapeno Chutney, Sweet Jalebi and Tandoori BBQ.
Snackers can’t get enough of classic favorites reimagined with a globally inspired twist, blending nostalgic comfort with bold, unexpected flavors from around the world. With savory, salty, spicy and sweet varieties, these crunchy pretzels are poised to satisfy all sorts of cravings, all while being free from not just grains but also the top nine allergens.
Snackers can’t get enough of classic favorites reimagined with a globally inspired twist, blending nostalgic comfort with bold, unexpected flavors from around the world. With savory, salty, spicy and sweet varieties, these crunchy pretzels are poised to satisfy all sorts of cravings, all while being free from not just grains but also the top nine allergens.
Trend Themes
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Grain-free Snacks — The rise of grain-free snacks is transforming traditional snacking by offering health-conscious consumers alternatives made with innovative ingredients like cassava and chickpea flour.
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Cultural Flavor Fusion — A trend towards cultural flavor fusion is emerging, as snacks incorporate global influences such as Indian street food flavors, introducing consumers to new taste experiences.
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Allergen-free Snacking — There's growing interest in allergen-free snacking, catering to dietary restrictions by using ingredients free from common allergens to create inclusive, enjoyable food options.
Industry Implications
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Alternative Flour Production — The demand for alternative flours like cassava and chickpea is expanding, promoting innovation within the flour production industry to supply new health-focused snack products.
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Ethnic Foods — The ethnic foods sector is experiencing growth as consumers seek culturally diverse culinary experiences, influencing new product development in snack foods inspired by global cuisines.
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Healthy Snack Foods — The healthy snack food industry is rapidly evolving, spurred by consumer interest in nutritionally beneficial and allergen-conscious alternatives to traditional snacks.
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