Scientific Presidential Stunts

‘MythBusters' and President Obama Join Forces

The Discovery Channel's ‘MythBusters’ and President Obama are teaming up on the December 8th, 2010 episode which will explore the work of Archimedes. The scrutineers will test to see if the ancient intellectual really was really able to set fire to an invading Roman fleet using just mirrors and the reflected rays of the sun. Although Mr. Obama was a little upset that he wouldn't be able to blow anything up, he was happy to do his part to promote math and science to American youth.

The White House hopes that together the White House Science Fair and the ‘MythBusters’ and President Obama collaboration will help boost a younger generation’s interest in these areas.

Promoting Science and Math
The collaboration between Mythbusters and President Obama emphasizes the importance of science and math education for youth.
STEM Education Initiatives
The White House Science Fair and Mythbusters collaboration inspires the development of STEM education initiatives.
Science Outreach Programs
Science outreach programs, such as Mythbusters partnering with the President, can increase public engagement with scientific research.

Industries Being Reshaped

Education
The collaboration between Mythbusters and President Obama highlights opportunities for innovation in STEM education.
Entertainment
TV shows like Mythbusters can promote interest in STEM fields through entertaining and engaging content.
Government
The White House Science Fair and Mythbusters collaboration presents opportunities for the government to invest in science education and outreach programs.
SCORE
1.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 20%
Activity 22%
Freshness 8%