Mykea Brings Personality to Ubiquitous IKEA Products
Jamie Danielle Munro — May 27, 2011 — Art & Design
References: thisismykea & incrediblethings
Mykea aims to bring a personalized touch to the otherwise simple and ubiquitous IKEA furniture. With Mykea, a dresser transforms into a work of art. The Mykea concept brings distinction to the popular IKEA items. Because the store is so favored, there is a large risk that the dresser, bed or table one buys from IKEA is most likely the exact same as that of multiple friends. With Mykea, you can still buy these sturdy and reliable items, but put a personalized spin on your purchases. Myikea is a great way to keep using the furniture you love while jazzing up a kitchen or dining room in an artsy fashion.
Mykea will let your personality stand out in every room.
Mykea will let your personality stand out in every room.
Trend Themes
1. Personalized Furnishings - Mykea brings personalized touch to ubiquitous IKEA furniture, creating opportunities for customized home decor products.
2. Artistic Transformations - Mykea concept transforms simple IKEA items into works of art, offering disruptive innovation in the furniture industry.
3. Distinctive Home Decor - Mykea brings distinction to popular IKEA products, providing unique and customizable options for consumers.
Industry Implications
1. Furniture - Mykea presents innovative opportunities for the furniture industry by offering personalized and artistic transformations of common IKEA items.
2. Home Decor - Mykea disrupts the home decor industry by introducing distinctive and customizable options for consumers, allowing them to express their personality in every room.
3. E-commerce - Mykea's personalized furnishings concept opens up disruptive innovation opportunities in the e-commerce industry, catering to consumer demand for unique and customizable home decor products.
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