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Message-Blocking Mobile Apps

The Muzzle App Entices Users With a Funny and Convincing Landing Page

— March 5, 2018 — Tech
The Muzzle app is a simple mac plugin that stop embarrassing notifications from appearing on users' screens. The app is currently free and is available exclusively for the Mac OS. The Muzzle app blocks messages from Slack, Join Me, Google Hangouts, Zoom, Blue Jeans and many more.

While the app itself is quite interesting, it is the Muzzle app landing page that is garnering a majority of attention. The landing page for Muzzle mimics the behavior of push notifications and launches hilarious and NSFW notifications that appear entirely real. The page has already received high praise from Reddit's 'web_designs' community as many are commenting on the clever advertising. The messages that appear on the Muzzle app landing page are obviously extreme, but the phrasing and content is sure to get a laugh out of most visitor.
Trend Themes
1. Message-blocking Apps - Disruptive innovation opportunity: Develop advanced message-blocking apps that not only block notifications but also provide customizable and interactive landing pages for users.
2. Humorous Landing Pages - Disruptive innovation opportunity: Create landing pages that mimic real notifications and incorporate humor to engage and entertain visitors while promoting the product or service.
3. NSFW Advertising - Disruptive innovation opportunity: Explore the use of edgy and shocking content in advertising to grab attention and create a memorable experience for potential customers.
Industry Implications
1. Software Development - Disruptive innovation opportunity: Develop innovative software solutions that enhance user experience and productivity by blocking unnecessary distractions and notifications.
2. Digital Marketing - Disruptive innovation opportunity: Incorporate humorous and attention-grabbing landing pages into digital marketing campaigns to capture and retain the interest of target audiences.
3. Advertising & PR - Disruptive innovation opportunity: Explore unconventional and controversial advertising methods, such as NSFW content, to break through the noise and generate buzz in crowded markets.
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