Projection-Mapped Homes

The Mr. Beam Living Room Project Takes on Various Personalities

Projection mapping seems to be the next big thing in art and design, by the looks of the Mr. Beam Living Room project, not to mention that this is an excellent example of this sort of 3D video mapping.

The Mr. Beam Living Room basically takes a blank slate and projects different home decor on it. The room itself has only a couch, coffee table, side table, bookcase and carpet. The video mapping projects different colors, patterns and personalities onto them. Watch the video to see it in action.

Projection Mapping
Disruptive innovation opportunity: Create immersive and customizable experiences in industries such as entertainment, advertising, and interior design.
3D Video Mapping
Disruptive innovation opportunity: Transform traditional spaces and objects into dynamic and interactive displays for events, exhibitions, and retail environments.
Personalized Home Decor
Disruptive innovation opportunity: Develop technology-driven solutions that enable individuals to easily change and customize their home decor without physical modifications.

Where This Applies

Entertainment
Disruptive innovation opportunity: Bring immersive storytelling and interactive experiences to movies, theme parks, and live performances.
Advertising
Disruptive innovation opportunity: Revolutionize traditional advertising campaigns with projection mapping techniques to capture audience attention and create memorable brand experiences.
Interior Design
Disruptive innovation opportunity: Integrate projection mapping technology into interior design projects to create dynamic and customizable environments that can adapt to users' changing preferences and moods.
SCORE
5.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 45%
Activity 96%
Freshness 8%