Trend Hunter's Paul Maccarone went all out for Movember 2013 and visited the Movember Shave Shop and Emporium in Toronto, Canada for a trim. During this manscaping session he spoke with Mike Estalilla and Shane Demerchant to find out more about the role they played in the promotion of this great cause for men's health.
Movember is an innovative project because it is highly influential. When men grow a moustache during November they become a "walking billboard" advertising and raising awareness for men's health. Passionate Movember enthusiasts like Paul, Mike and Shane aim to raise awareness and donations for charity and encourage others to participate for the cause.
Movember 2013 was a great success because the voices behind men's health have become louder. Canada has increased its focus on men's health and Movember plays a huge part in giving this issue more attention and making the conversation much easier to have.
What Makes This Trend Stand Out
- Movember Awareness
- Movember is a growing trend that is fostering awareness for men's health through mustache growth in November.
- Men's Health Promotion
- Men's health is a top priority for communities promoting the growth of awareness for men's health issues in unique ways.
- Movember Fundraising
- Movember enthusiasts aim to raise funds by growing mustaches during the month of November.
Sectors Adopting This
- Personal Care
- The personal care industry can gear product development and promotion towards the Movember movement by creating special mustache grooming kits or implementing charitable donations for mustache product purchases.
- Nonprofit
- Nonprofit organizations can partner with Movember to create fundraising events and utilize the Movember platform to bring awareness to their specific cause.
- Social Media
- Social media platforms have the opportunity to create interactive and engaging campaigns surrounding the Movember movement to encourage awareness and fundraising efforts.
