As part of a three day project from Plume Labs in London, these pigeons were tasked to monitor air pollution. Pigeon Air Patrol used tiny bird backpacks to crowdsource information on air quality in the English city. Interested parties could tweet their local pigeon to receive information.
The campaign was intended to increase sign ups to the Paris-based Plume Labs app which can monitor air pollution in more than 200 cities. The creative method of information gathering shows how politicized the issue of air pollution has become in Europe.
Although the birds have no resumed their normal lives, Plume Labs hopes to use human testers to further their aims in a similar project. They are also crowdfunding for their air map technology.