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Caffeinated Drink Boosters

Monin Energy Boost Adds 55mg of Caffeine Per Pump

— July 21, 2021 — Lifestyle
The Monin Energy Boost is a drink enhancer that can be used to increase the caffeine level of any drink in a simple, straightforward manner that won't alter the flavor. The product is formulated with natural caffeine and will infuse 55mg of caffeine per half-ounce pump into a drink of your choice, which can be done with any hot or cold beverage desired. The product is low in calories and contains zero sugar to make it a versatile option for boosting the caffeine level in virtually any kind of drink.

CEO of Monin Americas Bill Lombardo spoke on the new Monin Energy Boost saying, "One of the unique benefits of this new product pertains to sustainability and storage. With 67 servings in each bottle, operators can create signature energy-enhanced beverages to replace costly and wasteful RTD [ready to drink] energy cans. Imagine the storage space and environmental waste generated by 67 RTD cans. Considering this and the fact that cost per serving with Monin Energy Boost is less than one-third that of the other Energy SKUs [stock-keeping units], and you immediately recognize the multiple benefits with this new product.”
Trend Themes
1. Energy Boost Drink Additives - There is an opportunity to create more drinks with energy boost additives that can be easily blended into any beverage.
2. Sustainable Energy Drink Alternatives - There is an opportunity to replace costly and wasteful RTD energy cans with more sustainable energy drink alternatives like the Monin Energy Boost.
3. Low-calorie Drink Enhancers - There is an opportunity to create drink enhancers that are low in calories and contain zero sugar like the Monin Energy Boost that are more versatile and health-conscious option.
Industry Implications
1. Beverage - The beverage industry can explore the opportunity of creating more customizable and sustainable energy drink alternatives with the use of drink additives like Monin Energy Boost.
2. Food Service - The food service industry can benefit from adding energy boost additives to their menu that allows for quick, and convenient on-the-go drink customization options.
3. Health and Wellness - The health and wellness industry can benefit from the creation of low-calorie drink enhancers like the Monin Energy Boost that cater to consumers' health-conscious needs.
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