Moisturizing Beauty Products

Shiseido's Eudermine Activating Essence is 100 Years in the Making

Moisturizing beauty products are extremely important in skincare routines as the formulas replenish and plump the skin while ensuring comfort and minimizing visible signs of aging. Shiseido is a leader in high-end moisturizing beauty products and its brand-new Eudermine Activating Essence is introduced to prove that.

The original Eudermine Activating Essence was the brand's "first skincare innovation." The formula, created in 1897, is rooted in Japanese beauty rituals. The advanced offering brings a double dose of Hyaluronic Acid and Vitamin C, ensuring deep hydration and locked-in moisture for 24 hours and an even complexion. Shiseido also includes Fermented Kefir Extract for its prebiotic properties and Yuzu Extract to "recharge the skin's moisture" even further.

The innovative Eudermine Activating Essence is 100 years in the making.

Image Credit: Shiseido

High-end Moisturizing Beauty Products
Brands can pursue research and innovation in high-end moisturizing beauty products by tapping into traditional beauty rituals with advanced formulas and ingredients such as Hyaluronic Acid, Vitamin C, Fermented Kefir Extract, and Yuzu Extract.
Deep Hydration and 24-hour Moisturizing Formulas
Beauty brands can develop deep hydration and 24-hour moisturizing formulas through innovative combinations of natural ingredients, which can effectively improve skin tone and eliminate visible signs of aging.
Prebiotic Beauty Products
Brands can incorporate Fermented Kefir Extract prebiotic properties in their beauty products, thereby contributing to microbiome health and benefiting the skin's ecosystem.

Where This Applies

Beauty and Personal Care
Beauty and personal care brands can explore innovative research & development initiatives in moisturizing beauty products to help customers enhance the effectiveness of their skincare routines and target specific skin concerns.
Luxury Beauty and Cosmetics
Luxury beauty and cosmetic brands can stay ahead of the curve by launching high-end, innovative moisturizing products that combine traditional knowledge with advanced formulas and ingredients such as Hyaluronic Acid, Vitamin C, Fermented Kefir Extract and Yuzu Extract.
Health and Wellness
Health and wellness brands can expand their product line by developing supplements or nutraceuticals containing Hyaluronic Acid and Vitamin C, which may improve skin health and prevent signs of aging.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 33%
Freshness 17%