Currently only avilable in LA the Hearts Challenger's van sells toys, sweets and of course ice cream.
Aiming to bring magic and smiles to everywhere they visit their moto is â€œthe greatest challenges are ones from the heart." It can also be hired for events or party's.
They dont yet have a full webpage but can check out their vibe on MySpace.
Implications - Mobility is becoming more important for consumers. Food, fashion pop-up shops and toy stores are now on the road by using vans and trucks as the primary retail setting. By constantly being on the move, small-businesses are able to use transportation as a way to sell products, but also as a way to advertise to commuters and pedestrians.
Mobile Van to Spread Fun & Smiles
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