Playing Card Calendars

MM Identity Lab Creates a Zodiac Calendar with a Dual Purpose

To celebrate the year of the horse on the Chinese Zodiac calendar, MM Identity Lab came up with this vintage-looking calendar that also doubles as a poker set.

The design looks like something out of an old western movie, with earthy colors being the main palette with a wooden outer casing. The symbolism of the poker and calendar set together is to encourage users to "set the year up right," according to Lovely Package. Whatever deck of cards one is given throughout the year, it's important to play these right and make smart decisions instead of just going all in (unless that is the clever choice after all)! This design by MM Identity Lab would be the perfect addition to a coffee table.

Multipurpose Calendars
Designing calendars that can serve more than just one function, such as doubling as games or decor items.
Vintage-inspired Designs
Incorporating vintage aesthetics in product designs, particularly those that can be used for both decorative and practical purposes.
Combining Symbolism
Creating products with dual meanings by combining different symbols or concepts, providing users with a deeper experience or use case.

Industries Being Reshaped

Stationery and Office Supplies
Opportunity to generate unique and creative stationery supplies that serve a dual or multi-functional purpose.
Home Decor
Incorporating practical elements to decorative items such as calendars, potentially appealing to a broader consumer base.
Games and Entertainment
Exploring the combination of different gaming elements or symbols that can add a layer of interest or meaning for players.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 37%
Freshness 8%