This Mira Mikati coat is the center of the designer's Fall/ Winter 2015 collection. Mira Mikati started her collection after venturing out on her own in 2012. Co-owner of Beirut fashion mecca, Plum, the designer has become a label beloved by fashion's elite.
Her playful collection, a collaboration with Craig Redman, features tailored separates elevated by whimsical cartoon graphics and emojis with a happy message. This coat features 'OMG!' on the breast pocket, a pair of eyes, 'LAUGH' and 'WAKE UP!' on the back. This fun loving coat is similar to the likes of German designer Anya Hindermach. Both labels use emoji-like work to decorate their pieces.
The Mira Mikati coat is refined, established and brilliant. The brand captures a mashup of minimalism and maximalism perfectly.
Key Themes Behind This Trend
- Emoji Fashion
- The integration of emojis and cartoon graphics into fashion provides opportunities to appeal to younger generations and create unique design collaborations.
- Whimsical Minimalism
- Combining a minimalist aesthetic with playful and whimsical design elements presents opportunities for creating clothing that is both stylish and lighthearted.
- Cartoon Collaboration
- Collaborating with cartoonists and illustrators to incorporate their work into fashion designs creates opportunities to offer unique and eye-catching pieces that appeal to a wider audience.
Where This Applies
- Fashion
- Fashion designers can explore incorporating cartoon graphics, emojis, and other playful design elements into their collections to appeal to younger generations and differentiate their brand.
- Illustration
- Illustrators and cartoonists can collaborate with fashion designers to incorporate their work into clothing lines, creating unique opportunities to showcase their talents and reach a wider audience.
- Marketing and Advertising
- Marketing and advertising professionals can explore using cartoon graphics and emojis in their campaigns to appeal to younger generations and create eye-catching content.
