MINI Yours Customized Lets Individuals Design and 3D Print Car Parts

 - Jan 9, 2018
References: press.bmwgroup & psfk
Unless you're willing to shell out hundreds of thousands of dollars for custom work, cars tend to offer the individual limited creative control, which is why a new service dubbed, MINI Yours Customized has surfaced, providing drivers with the chance to 3D print accessories.

Through the service, individuals can modify their car's side panels, interior trims, door handles and more, with accessories that are printed with a variety of colors, finishes and illustrations for the individual to choose from. Those looking for something truly unique, are even presented with the ability to add their own name onto the designs.

This easy-to-use tool offers consumers more creative control, while serving as a unique form of brand engagement.