In an effort to help consumers keep their favorite toiletries travel-ready. Away has created the Travel Mini Case.
The Away Travel Mini Case is essentially a tiny version of Away's signature suitcases, minus the wheels. According to the brand, the Travel Mini Case is "designed to stow your toiletries, essentials for a night out, or whatever else you need for wherever you're headed." The case is about the size of a small tablet and weighs just .35 pounds, making it ideal for those who are trying to pack light. The tiny kit also features a polycarbonate shell and a zipper closure, so you never have to worry about damage or leaks. Best of all, it comes in nine different colors.
With luggage requirements becoming increasingly restrictive, companies like Away are helping consumers streamline the packing process.
Image Credit: <i> @away.</i>
Key Themes Behind This Trend
- Streamlined Packing
- Creating travel products that help consumers pack efficiently and meet luggage requirements.
- Miniaturized Versions
- Developing pint-sized versions of popular products to cater to the needs of light packers.
- Protective Travel Cases
- Designing durable travel cases that can safely store and protect toiletries and essentials.
Where This Applies
- Travel Accessories
- Expanding the travel accessories industry by offering innovative and practical products for travelers.
- Luggage
- Creating disruptive innovations in the luggage industry by introducing compact and lightweight packing solutions.
- Beauty and Personal Care
- Targeting the beauty and personal care industry by providing compact and leak-proof storage solutions for toiletries.
