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Ferrero's Golden Gallery Signature Appeals to a Younger Audience

 - May 28, 2019
References: ferrero & specialtyfood
One of the newest products from Ferrero that was showcased at the Sweets & Snacks Expo is the Ferrero Golden Gallery Signature, a premium Millennial chocolate offering. The product line introduces the company's foray into the assorted boxed chocolate category with six to eight decadent flavor combinations—depending on the box size—that range from white chocolate and amaretto to salted caramel and milk chocolate.

With the trusted Ferrero name and its high-quality ingredients, the boxed chocolate sets invite a younger target audience to discover an indulgent new experience with chocolate.

According to Alessandro Rapali, VP Marketing, Premium Chocolate North America, "From a consumer perspective, we wanted to create a product experience that was both premium and would get Millennial purchasers excited."