Fast food eatery Domino's might be best known for its pizza, but the chain is recently adding gourmet French desserts to its takeout menu in Japan. Now foodies can enjoy ordering a Mille Crepe cake that offers a sophisticated sweet taste that is a contrasting end to a cheesy pizza meal.
A Mille Crepe is a cake that features several crepes stacked together with creamy layers in between. Domino's locations in Japan are offering the famous French dessert in layers of eight topped with seven rich layers of melted cream. The stacked effect turns the breakfast pastry into a light cake that is the perfect sweet meal to snack on after a rich meal such as pizza. The dessert is available only through the month of January.
Key Themes Behind This Trend
- Fast Casual Desserts
- Fast food chains can expand their offerings by adding gourmet desserts that complement their main dishes.
- International Menu Items
- Fast food restaurants can attract new customers and keep regulars interested by featuring menu items inspired by different cuisines.
- Stacking Foods
- Innovative food combinations and presentation styles, such as stacking crepes together with cream layers, can create buzz and differentiate brands.
Where This Applies
- Fast Food
- Fast food chains can increase revenue and customer satisfaction by expanding their menu offerings with innovative desserts and international flavors.
- Dessert
- Dessert companies and bakeries can experiment with stacking crepes and different cream layers to offer unique and sophisticated sweet treats.
- Food Packaging
- Companies that specialize in food packaging can create new designs and materials to showcase stacked foods and make them more accessible for on-the-go consumption.
