The Milk Marvel Dark Spot Serum is Powered by Smart Melanin Technology
Laura McQuarrie — May 25, 2021 — Fashion
References: eadem.co & thezoereport
Eadem's Milk Marvel Dark Spot Serum is optimized for women of color thanks to the brand's Smart Melanin Technology. Ideal for tackling everything from inflammation and pimples to bug bites, the dark spot serum efficiently fades dark spots with targeted ingredients like amber algae, a highly stable encapsulated form of Vitamin C and brightening niacinamide. The formula is also packed with hydrating ingredients like glycerin to protect the skin barrier and Crambe Abyssinica, plus glow-boosting exfoliants like pineapple and papaya enzymes.
The serum for fading hyperpigmentation, minimizing the appearance of pores, refining and resurfacing takes the form of a fragrance-free skincare product and it's designed to be used daily and nightly on clean, damp skin. This serum neatly fits into a skincare routine between a cleanser and moisturizer.
The serum for fading hyperpigmentation, minimizing the appearance of pores, refining and resurfacing takes the form of a fragrance-free skincare product and it's designed to be used daily and nightly on clean, damp skin. This serum neatly fits into a skincare routine between a cleanser and moisturizer.
Trend Themes
1. Smart Melanin Technology - Beauty brands can leverage smart melanin technology for targeted skincare solutions.
2. Dark Spot Serum - There's an opportunity for brands to create dark spot serum products to cater to the skincare needs of women of color.
3. Glow-boosting Exfoliants - The use of pineapple and papaya enzymes in skincare products can be a disruptive innovation opportunity for brands targeting hyperpigmentation and pore-minimizing needs.
Industry Implications
1. Beauty - The beauty industry can create skincare products with targeted ingredients for women of color to serve an underserved demographic.
2. Cosmetics - Cosmetics companies can leverage the trend of dark spot serums for cover-up makeup products that target hyperpigmentation.
3. Personal Care - There's an opportunity for the personal care industry to develop skincare regimens that include the use of glow-boosting exfoliants for optimal skin care.
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