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Neon Tonal Waist Bags

PORTER Joins Mikomori and NEXUSVII On a Collaborative Accessory

— March 1, 2019 — Fashion
Retailer PORTER works in collaboration with both NEXUSVII and Mikomori on a fluorescent accessory piece that welcomes in the warmer season with open arms. It is a limited edition waist bag that is structured to be sleek, drawn directly from the Tokyo-based design label. It is crafted to recall urban exploration and rave culture -- this evokes a sense of the seamless fusion of functional elements and formation.

PORTER infuses the bright neon color to the lightly detailed waist bag. The three-way collaborative piece is complete with leather zipper enclosures and has a metal hardware clasp -- this differentiates itself from the usual adjustments made from plastic materials. It is also spacious in design with branding accents reading “YOSHIDA & COMPANY – PORTER – TOKYO JAPAN” at the front tab.
Trend Themes
1. Fluorescent Accessories - The popularity of neon-toned waist bags signals an opportunity for the creation of more fluorescent accessories.
2. Sleek Urban Exploration Designs - The demand for bag designs that recall urban exploration and rave culture represents an opportunity for designers to create more sleek and functional designs.
3. Metal Hardware Clasps - The use of metal hardware clasps in the waist bag design creates an opportunity for companies to differentiate their products from those that use plastic materials.
Industry Implications
1. Fashion - The fashion industry can utilize the trend of fluorescent accessories to release more neon-toned clothing items and accessories.
2. Design - Designers can tap into the trend of sleek urban exploration designs to create more functional accessories that also incorporate edgy and bold designs.
3. Manufacturing - Manufacturers can benefit from the trend of metal hardware clasps by producing more high-quality bags with durable and long-lasting materials.
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