Miggo is a new line of camera accessories designed for those who are accident-prone and who hate carrying around a camera bag. Miggo consists of two products: the Strap and Wrap and the Grip and Wrip. Both products pull double duty, the former as a neck/shoulder strap and protective cover and the latter as a wrist wrap and protective cover.
The Miggo covers have been designed to fit both CSC cameras and medium-sized DSLRs. They come with a special adapter screw that lets you keep them on even when using a tripod. As an added bonus, they come in a variety of styles and two different sizes per style. Miggo has smashed its Kickstarter funding goal, but you can still get one by pledging $35.
What's Driving This Trend
- Dual-purpose Camera Cases
- Opportunity for disruptive innovation: Further develop dual-purpose camera cases to offer more functionality and protection for photographers on-the-go.
- Accident-prone Camera Accessories
- Opportunity for disruptive innovation: Create camera accessories that prioritize protection for accident-prone individuals while maintaining style and convenience.
- Functional Camera Straps
- Opportunity for disruptive innovation: Design camera straps that offer more than just support, incorporating additional features such as storage or connectivity options.
Who This Affects Most
- Camera Accessories Industry
- Opportunity for disruptive innovation: Develop innovative camera accessories that address the needs of photographers looking for versatile and protective solutions.
- Photography Equipment Manufacturing
- Opportunity for disruptive innovation: Explore new manufacturing techniques to produce camera equipment that combines multiple functionalities without compromising usability.
- Fashion and Style Industry
- Opportunity for disruptive innovation: Collaborate with fashion designers to create camera accessories that merge style and functionality, appealing to a wider audience.
