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Three-in-One Writing Utensils

The Metaphys Locus 3Way Pen is Efficient and Design-Conscious

— July 15, 2020 — Art & Design
The Metaphys Locus 3Way Pen is a design-conscious writing utensil that will provide users with an efficient way to sketch, write and more. The writing utensil consists of a ballpoint pen, a mechanical pencil and even an eraser to allow users to easily maintain their workflow without having to put it down to pick up other item. Users can simply rotate the shaft of the utensil to shift between writing and erasing, while the built-in pocket clip will streamline carrying.

The Metaphys Locus 3Way Pen is the winner of the the Good Design Award, and comes in three finish options including white, black and silver. The pens are each paired with a small 2mm eraser that will allow for ultra-fine mistake removal.
Trend Themes
1. Integrated Writing Utensils - The trend of combining different writing tools into one convenient device opens up opportunities for streamlined work processes and improved productivity.
2. Design-conscious Utensils - The growing demand for aesthetically pleasing writing utensils presents opportunities for innovative designs that appeal to style-conscious consumers.
3. Multi-purpose Tools - The rise of multi-functional tools, like the Metaphys Locus 3Way Pen, highlights the market potential for versatile products that cater to the diverse needs of users.
Industry Implications
1. Stationery - The stationery industry can leverage the trend of integrated writing utensils to create innovative products that offer convenience and versatility to consumers.
2. Design and Fashion - The design and fashion industry can explore disruptive innovation opportunities by collaborating with pen manufacturers to create stylish and visually appealing writing utensils.
3. Office Supplies - The office supplies industry can tap into the market demand for multi-purpose tools like the Metaphys Locus 3Way Pen, providing professionals with efficient and space-saving solutions.
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