When you think of household metalware, you probably think of items that are purely functional and not really glamorous in any way, shape or form. But Danish homeware design brand Georg Jensen is looking to totally change that perception by releasing a new collection of products devised as part of a collaboration with Spain-based designer Patricia Urquiola.
The aptly-named Urkiola metalware collection stands out thanks to its use of designs that are understated yet highly elegant. Some of the highlight pieces of this collection include a candle holder that comprises a number of steel blades, and various kitchen items forged from shiny stainless steel.
This metalware collection speaks to the ability of even the most nondescript household items to please and inspire by virtue of their shape and design, while retaining their basic functions.
What's Driving This Trend
- Understated Metalware Design
- The use of understated yet highly elegant designs in metalware collections promotes a shift towards aesthetic appeal in everyday household items.
- Functional Homeware Design
- The incorporation of functionality adds value to the aesthetic appeal of homeware design.
- Collaborative Product Design
- Collaborations between designers and homeware brands promote innovation in household item design.
Who This Affects Most
- Homeware
- The homeware industry can benefit from incorporating elegant and functional designs into everyday household items to increase aesthetic appeal.
- Product Design
- Collaborations between designers and homeware brands can lead to innovative household item design and potential disruption within the field of product design.
- Luxury Goods
- The use of high-quality materials and design in homeware items can lead to disruption within the luxury goods industry.
