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Daft Punk Released a Line of Merchandise Ads Riddled with a Vintage Aesthetic

 - Nov 12, 2015
References: daftpunk & hypebeast
French electronic music duo Daft Punk created a line of new merchandise ads featuring a less than modern appeal. Though these advertisements are being marketed today, these posters and prints display an 80s look.

Designed for the duo's expansive line of artist merchandise and accessories, these retro posters display classic logos from the creative duo as well as 80s text and imagery. These vintage-looking posters feature aesthetically pleasing and 80s-inspired elements such as break dancing in the street, high-waisted denim, retro street art and intergalactic imagery reminiscent of a Back to the Future or Star Wars ad.

Though completely retro, these merchandise ads still brilliantly market each item -- from the cool apparel to the Bearbrick figures and more.