Distinguished Digitally-Focused EVs

The Mercedes-Maybach EQS SUV is the Brand's First EV Yet

The Mercedes-Maybach EQS SUV has been debuted as the brand's first-ever all-electric model that aims to deliver exceptional luxury, styling and connectivity to boot. The vehicle doesn't have a radiator yet still maintains the signature oversized grille found on the brand's other gas-powered models, and can come with an optional set of folding tablets, silver-plated champagne flutes, a fridge compartment and more. The vehicle has a dual PSM motor system that's rated to provide 700lbs-ft of torque, the ability to go from zero to 60mph in 4.1-seconds and a top speed of 130mph.

The Mercedes-Maybach EQS SUV features the AIRMATIC Air Suspensionwith the ADS+ standard that will raise or lower the vehicle by 1.4-inches. The vehicle is slated to hit showrooms in Fall 2023.

Image Credit: Mercedes-Maybach

Luxury Evs with Signature Styling
Opportunity for luxury automakers to create high-end electric vehicles with recognizable design elements.
Electrified Suvs with Cutting-edge Technology
Opportunity for SUV manufacturers to innovate by introducing electric versions with advanced features such as folding tablets and champagne flutes.
Air-suspension Equipped Electric Models
Opportunity for automakers to equip their electric vehicles with air suspension technology like the Mercedes-Maybach EQS SUV.

Who This Affects Most

Luxury Automotive
Luxury car companies can use the rise of electric vehicles to create high-end electric cars.
SUV Manufacturing
Automakers producing SUVs have the opportunity to innovate with bespoke EVs featuring additional luxury features.
Automotive Suspension Systems
Suspension manufacturers can capitalize on the expansion of luxury electric models by offering systems designed for electrified vehicles.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 57%
Activity 16%
Freshness 16%