The theme of members only bar 'Disrepute' surrounds it's long history of scandal and clandestine affairs.
Located in Soho London, the newly opened establishment takes secrecy very seriously. Known in 1961 as 'the Kingly Club,' where "cabinet minister John Profumo met call girl Christine Keeler" and hosted the likes of Marilyn Monroe, Peter O’Toole and Audrey Hepburn," Disrepute takes full advantage of its clandestine past to accompany it's theme.
The cocktail list is encoded with only salacious names to offer hints for guests and branded note paper for passing to strangers. The space offers a sophisticated aesthetic with plush velvet benches and golden finishing on the walls. This members only bar will appeal to design lovers as every detail down to the members keys are carefully curated.
What's Driving This Trend
- Retro-themed Bars
- Opportunity for bars to create unique concepts by embracing nostalgia and leveraging history to create immersive experiences.
- Exclusive VIP Spaces
- Exclusive and private spaces that provide customers with a sense of exclusivity and sophistication.
- Hidden Bars
- Creating bars in hidden locations that provide adventure and mystery for customers.
Who This Affects Most
- Hospitality Industry
- Opportunity for hotels and restaurants to create unique and exclusive experiences that provide a sense of nostalgia to customers.
- Event Planning Industry
- Opportunity for event planners to create unique events with exclusive VIP spaces that provide a sense of prestige and sophistication.
- Interior Design Industry
- Opportunity for interior designers to create design concepts that focus on retro and nostalgic themes that leverages the history of the space, creating an immersive experience for guests.
