Room-Charging Resort Bracelets

Meliá Hotels' Bracelet Makes Purchases Outside of the Resort

Meliá Hotels' wearable bracelet is a piece of smart technology that's serving as a more convenient form of payment for those visiting the popular Spanish resort.

Making sure one has cash in their wallet while traveling is both a hassle and a security risk. Now, those staying at a Meliá property in Magaluf can enjoy the comforts of leaving one's wallet in their hotel room. In addition to offering the convenience of tap-to-pay around the resort, this bracelet enables guests to make purchases at surrounding merchants, like coffee shops, clothing stores and restaurants.

By mid-August, this technology will be available at nine locations across Spain. While wearable technology isn't new to hotels, Meliá's stands out by allowing travelers to use tap-to-pay, room-charging technology outside of the resort grounds.

Room-charging Wearables
Innovative use of wearables technology as a more convenient and secure alternative to cash and credit cards for guests at hotels and resorts.
Tap-to-pay Convenience
Making transactions easier and faster for guests through the use of tap-to-pay technology in wearable devices.
Wearables Integration with Merchants
Expanding the functionality of wearable devices through integration with local merchants to provide payment options beyond the hotel or resort grounds.

Who This Affects Most

Hospitality Industry
The use of this technology in the hospitality industry can revolutionize the guest experience at hotels and resorts.
Wearable Technology Industry
The industry can further develop wearable technology to integrate with other industries and enhance customer experience.
Retail Industry
Retailers can explore the integration of wearable technology and tap-to-pay technology to improve the customer experience and increase sales.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 40%
Activity 52%
Freshness 8%

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