Cult fine jewelry brand, Mejuri, recently released a line of limited-edition merchandise including a t-shirt, pouch, and notebook. Adored with its signature slogan 'You are Gold Baby. Solid Gold." these uber-chick items will be the envy of all and boast a black and gold color palette. To purchases these bespoke items, consumers can head to Merjuri's e-commerce platform. Lastly, these eye-catching items are perfect for conscious consumers since 100 percent of the proceeds will be donated to the Lower East Side Girls Club, a not-for-profit organization dedicated to breaking the cycle of poverty for women.
This charitable launch by the direct-to-consumer brand will not only increase brand awareness but also increase consumer loyalty.
Image Credit: Mejuri