As as alternative to selling heart-shaped boxes of candies, chocolate or other confections to satisfy a sweet tooth, Bolyard's Meat and Provisions is offering savory meat boxes for Valentine's Day this year.
The 'MeatHeart' boxes include a selection of house-made charcuterie, including a few festively shaped cuts. In total, there are nine different types of cured or smoked meats included and in the same way that the contents of a box of Valentine's Day chocolates is labeled, the MeatHeart box also includes details of each piece of meat. These alternative gift boxes can be pre-ordered for a limited time during this holiday period.
Outside of Valentine's Day, the business in Maplewood, Missouri also offers a variety of kits for meat lovers, including the 'Weekend Warrior' and 'Meat for the Week.'
Why This Trend Is Growing
- Savory Gift Boxes
- The trend of offering alternative gift boxes filled with savory items instead of traditional sweets provides an opportunity for businesses to cater to those with a preference for savory flavors.
- House-made Charcuterie
- The trend of creating and selling house-made charcuterie provides an opportunity for businesses to showcase their unique and high-quality meat products.
- Pre-order Limited Editions
- The trend of offering pre-order options for limited edition gift boxes allows businesses to create a sense of exclusivity and anticipation among their customers.
Industries Being Reshaped
- Food and Beverage
- The food and beverage industry can capitalize on the trend of offering alternative gift boxes filled with savory items, giving customers more choices beyond traditional sweet treats.
- Artisanal Meat Products
- The trend of creating and selling house-made charcuterie presents an opportunity for the artisanal meat products industry to showcase their craftsmanship and unique flavors.
- E-commerce
- The trend of offering pre-order options for limited edition gift boxes provides an opportunity for the e-commerce industry to attract customers with exclusive and limited-edition products.