Artistic Lipstick Packaging

The Maybelline x Ashley Longshore Collaboration Shares Special Designs

Maybelline New York is well-known for its Super Stay Matte Ink Liquid Lipsticks and as part of the Maybelline x Ashley Longshore collaboration, fans will soon be able to get their hands on the popular products in limited-edition, artist-designed packaging. Six shades of the brand's most coveted Super Stay Matte Ink Liquid Lipstick shades have been redone in artful packaging that champions self-expression and individuality.

Fans will be able to find the nude Loyalist hue in a package that's adorned with grills, Dreamer with a matching tube and box that says "Livin the Dream" and Visionary, which matches butterflies and flowers. The other shades that are available in the range, which officially launches in September, include the berry-colored Believer, the wine-like Artist and the bold red and aptly titled Pioneer.

Artistic Cosmetic Packaging
The Maybelline x Ashley Longshore collaboration showcases the opportunity for cosmetic brands to partner with artists and create limited-edition packaging designs to appeal to self-expression and individuality.
Limited-edition Product Design
The release of Maybelline's Super Stay Matte Ink Liquid Lipstick in artist-designed packaging presents an opportunity for cosmetic companies to release limited-edition collections to entice fans and increase sales.
Personalized Product Experiences
Maybelline's artist-designed packaging showcases the potential for cosmetic brands to offer personalized product experiences by featuring unique designs on packaging and products that promote self-expression and individuality.

Industries Being Reshaped

Cosmetics
Cosmetic companies can partner with artists to create limited-edition packaging designs, offering fans a unique experience.
Art
Artists can collaborate with cosmetic companies to create exclusive packaging designs, offering their art to a wider audience and building their brand.
Retail
Retailers can leverage exclusive artist-designed packaging to enhance the shopping experience, attract new customers, and increase sales.
SCORE
3.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 58%
Activity 42%
Freshness 9%