Clever Color Swatch Shelving

The Matt Kennedy Paintchip Bookshelf Makes Any Room Chipper

Designer and builder Matt Kennedy is a university student who created this witty wall-piece for his studio, Port Rhombus Design. The Matt Kennedy Paintchip Bookshelf is first and foremost a functional shelving unit. To make it even more efficient, Matt has made each shelf detachable, allowing the furniture owner to create their own unique shelving shape and to take the unit apart easily when moving it.

However, the most fantastic feature of this shelf is it's aesthetic design. The Matt Kennedy Paintchip Bookshelf perfectly resembles a common color swatch! The inside of each section of the unit is painted a shade darker than the section before it. He has also carved and painted the names of the color shades onto each shelf, making the furniture even funnier.

Kennedy's clever Paintchip Bookshelf will definitely make any room chipper!

Customizable Shelving Units
The detachable shelves of the Matt Kennedy Paintchip Bookshelf open up opportunities for customizable shelving designs.
Aesthetic Furniture Design
The color swatch design of the Matt Kennedy Paintchip Bookshelf showcases the growing trend of aesthetic furniture design.
Personalized Home Decor
The ability to arrange the shelves of the Matt Kennedy Paintchip Bookshelf allows for personalized home decor displays.

Industries Being Reshaped

Furniture Manufacturing
The customizable and aesthetically pleasing design of the Matt Kennedy Paintchip Bookshelf brings disruptive innovation to the furniture manufacturing industry.
Interior Design
The color swatch aesthetic of the Matt Kennedy Paintchip Bookshelf offers opportunities for interior designers to create unique and visually appealing spaces.
Home Decor Retail
The personalized and customizable features of the Matt Kennedy Paintchip Bookshelf provide a unique selling point for home decor retailers.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 22%
Freshness 8%