Social media platforms are seeing an increase in video-sharing and matchmaking apps are adapting to this shift. Canadian-based dating app Zepeel uses the realism of videos to create a genuine meeting ground for singles -- not only are members able to record a profile video, but also videos of their favorite activities, routines and even daily outfits. The app's minimalist layout design conveniently showcases and categorizes each member's video storyboard into sections: style, status, activity, interest and more.
Zepeel uses video messaging and chat to create a more realistic type of chemistry and connection online. Because members are interacting via video, they are safe from any surprises when meeting in person. To make the experience more personalized, members can manually add users of interest from their video newsfeed to their preferred filter to get to know them better.
Online dating often has a negative connotation because of users' lack of trust. But with today's mobile device technology and the right platform for singles to meet and express themselves, there's no reason an app couldn't restore the faith in online dating. Zepeel is currently raising funds on Indiegogo.