These supersized samoa cakes are inspired by the tasty and popular cookies sold door-to-door by young Girl Guide scouts. This new and improved version of the cookie takes the form of an oversized cake.
The supersized samoa cakes are made with an abundance of toasted coconut, Rice Krispies, caramel and a drizzle of chocolate. Each cake is generously sized between six to nine inches, making them big enough to share. The gooey cake aims to satisfy childhood cravings.
The creator of the tasty treat is Aunt Ellie, who is the founder of an online recipe website called Campfire Crispies. Aunt Ellie takes inspiration from existing products such as breakfast cereal, Girl Guide cookies and ordinary brownies and she recreates them in a bigger and better way.
Why This Trend Is Growing
- Super Sized Treats
- Opportunity to disrupt traditional snack sizes and create indulgent, shareable treats
- Upscaled Comfort Foods
- Discover innovative ways to recreate mainstream food products in a bigger and better way
- Gourmet Junk Food
- Meet growing demand for elevated versions of classic comfort foods
Industries Being Reshaped
- Bakery
- Opportunity to create upscale versions of traditional baked goods
- Confectionery
- Innovate on classic candy and sweet treats to create giant, indulgent versions
- Food Retail
- Develop new products and marketing strategies for nostalgic comfort foods in unique formats and sizes
