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Limited-Edition Masked Dolls

The L.O.L. Surprise! MGAE Cares Doll Supports Children's Hospitals

— December 16, 2020 — Life-Stages
The L.O.L. Surprise! MGAE Cares Frontline Hero doll is a special edition creation that sports a white lab coat and a mask to help kids understand the current state of the world. The doll also comes with a special sticker, fashionable accessories and other surprises that kids will delight in unboxing.

A part of the sales from the limited-edition doll will go toward supporting a variety of children's hospitals, including the Birmingham Children’s Hospital Charity and the Royal Manchester Children’s Hospital Charity. These donations will help to fund medical equipment and resources for children’s wards.

Toy brands are creating products that help to give kids an understanding of the new normal, ranging from mask-wearing to working from home and recognizing front line workers.

Image Credit: L.O.L. Surprise!
Trend Themes
1. Mask-wearing Toys - Toy brands are creating products that help to give kids an understanding of the new normal, ranging from mask-wearing to working from home and recognizing front line workers.
2. Limited-edition Collectibles - Limited-edition dolls like the L.O.L. Surprise! MGAE Cares doll appeal to collectors and fans, creating a sense of exclusivity and driving demand.
3. Socially Conscious Toys - The L.O.L. Surprise! MGAE Cares doll's donation to children's hospitals reflects a growing trend of socially conscious toys that support worthy causes.
Industry Implications
1. Toy Manufacturing - Toy manufacturers have an opportunity to create innovative and educational toys that reflect current societal trends such as mask-wearing and working from home.
2. Collectibles Market - The limited-edition doll market presents an opportunity for collectibles companies to tap into the demand for exclusive and unique products with added value.
3. Children's Hospitals - Children's hospitals can explore partnerships with toy brands to create special editions that raise funds for medical equipment and resources, while also providing joy to young patients.
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