Florence by Mills, the beauty brand by Millie Bobby Brown, created the Better Together Peel Off Mask Duo as an effective way to support "chill, happy skin." Both of the masks boast shimmering formulas that are packed with skin-nourishing ingredients. While Mind Glowing helps to clarify and reset skin with ingredients like detoxifying charcoal and witch hazel, Low-Key Calming is beneficial for its vitamin- and antioxidant-packed formula with water lily extract. The vegan and cruelty-free products for all skin types are free from synthetic fragrances, parabens, parabens, sulfates and dyes.
As peel off-masks, these ones are best applied in a thick, even layer to the entire face. After about 20 to 30 minutes, the product can be peeled at the edges to reveal soothed, calm and refreshed skin underneath.
Image Credit: Florence by Mills
What's Driving This Trend
- Shimmering Formulas
- Opportunity for creating innovative beauty products with shimmering formulas that provide both aesthetic appeal and skin-nourishing benefits.
- Dual-purpose Skincare
- Potential for developing peel-off masks that offer multiple benefits, such as clarifying and calming properties, to cater to different skin needs in one product.
- Natural and Cruelty-free
- Growing demand for vegan, cruelty-free skincare products that are free from synthetic fragrances, parabens, sulfates, and dyes, creating opportunities for businesses to tap into this market.
Who This Affects Most
- Beauty and Cosmetics
- Disruptive innovation potential for creating peel-off masks with unique shimmering formulas and dual-purpose skincare benefits.
- Skincare
- Opportunity for developing new peel-off mask products that cater to specific skin needs, such as clarifying and calming, while using natural and cruelty-free ingredients.
- Natural and Vegan Products
- Potential for businesses to capitalize on the demand for vegan, cruelty-free skincare products by offering peel-off masks that are free from synthetic fragrances, parabens, sulfates, and dyes.
