The Mash Direct Cauliflower Bites have been unveiled by the UK-based brand as its 55th product that aim to offer consumers a satisfying, vegetable-based snack to enjoy.
The product is made with premium cauliflower florets that have been covered in a light, crispy coating to give them a satisfyingly crunchy profile. This could call to mind chicken bites, but the Cauliflower Bites are free from animal meat to make them suitable for vegetarian consumers to enjoy as a comfort food appetizer.
Chief Operations Officer at Mash Direct Jack Hamilton spoke on the Mash Direct Cauliflower Bites saying, "We are pleased to be adding the Cauliflower Bites edition to our award-winning vegetable accompaniments range. We have seen a huge surge in demand for cauliflower in the UK in recent years, as it is a really delicious and versatile vegetable. The Cauliflower Bites align with a number of eating occasions as they can be served as a canapé and are also delicious as the main component of a meal. The Cauliflower Bites will continue to fulfill our mission to bring innovative, healthy and high-quality products to consumers and our retail partners.”