The most eye-catching feature of the new Manchester United third kit, designed by Nike for the upcoming 2014-15 season, is the presence of the bold golden Chevrolet bowtie logo right in front. The golden Chevy logo forms an eye-catching contrast with the deep blue kit. The blue on the kit is two-toned, and inspired by Manchester United's long-standing tradition of blue alternative kits. The team wore a blue kit when they won the European Cup in 1968, one of the biggest achievements in the team's history.
The shirt features a classic design with a sophisticated polo neck collar and three dark blue buttons. The inside of the back of the neck bears a label with the message 'Youth, Courage, Greatness', the club's stated core values.